Football and sport were there from the earliest days. So was something quieter: an eye for the visual. Drawing, design, typography, the instinct to notice how things were made and why. Two interests, running side by side, with no obvious reason they would ever meet.
Studies at LUCA School of Arts sharpened the visual side. A freelance start at Club Brugge in 2020, as a Content Creator gave the other side a place to grow: five years spent close to the top level of the game, seeing firsthand what it takes and building a portfolio and a network few get the chance to build.
The idea had been forming for a long time before it was time to take the next step. Two years ago, it became real, an approach where every case is treated as something unique, never a template. Looking back, none of it was planned. It simply followed its own course, until the two passions finally met.
